Opportunity brief
Closing date not statedDigital Advertising on Oxford Street
The purpose of this Early Market Engagement (EME) is to seek information from suppliers in the advertising and marketing space to further inform the development of the Oxford Street Development Corporation (OSDC) design and commercial strategy, and to help shape any subsequent procurement strategy and related contract specification. Information provided will be used to inform OSDC in its continued consideration of the nature of any future procurement activity. If deemed appropriate OSDC may, at its sole discretion, enter into further discussions with respondents. The OSDC will have the powers needed to improve the public realm, secure investment and unlock Oxford Street’s full potential for years to come. The OSDC will lead the regeneration of Oxford Street with a clear ambition to create an Oxford Street that is a world class destination for Londoners, businesses and visitors from around the world. Further information regarding OSDC can be obtained at https://www.oxfordstreetdc.org.uk/ Oxford Street Advertising Opportunity Advertising is expected to form a significant revenue stream within the Oxford Street pedestrianisation programme and will be considered as part of the overall commercial strategy for the corridor. To maximise both the commercial returns and the placemaking outcomes, the advertising opportunity will be considered as an integral component of the urban realm design rather than a subsequent overlay. We would like the concessionaire to be responsible for input into the design, configuration and lifecycle management, which may incorporate wider opportunities such as shading and seating, the sales and scheduling of adverts, as well as the installation and maintenance of all of the digital advertising assets.
- ICT & Cybersecurity
- Public sector
- United Kingdom

- Buyer / issuer
- Transport for London
- Sector
- ICT & Cybersecurity
- Country / region
- United Kingdom
- Public or private
- Public sector
- Closing date
- Not stated
- Closing date not stated
- Estimated value
- Not stated
- Submission method
- Via the buyer's portal, linked from Find a Tender
- Tender number
- WS3374459472
- Status
- Active
Scope summary
The purpose of this Early Market Engagement (EME) is to seek information from suppliers in the advertising and marketing space to further inform the development of the Oxford Street Development Corporation (OSDC) design and commercial strategy, and to help shape any subsequent procurement strategy and related contract specification. Information provided will be used to inform OSDC in its continued consideration of the nature of any future procurement activity. If deemed appropriate OSDC may, at its sole discretion, enter into further discussions with respondents. The OSDC will have the powers needed to improve the public realm, secure investment and unlock Oxford Street’s full potential for years to come. The OSDC will lead the regeneration of Oxford Street with a clear ambition to create an Oxford Street that is a world class destination for Londoners, businesses and visitors from around the world. Further information regarding OSDC can be obtained at https://www.oxfordstreetdc.org.uk/ Oxford Street Advertising Opportunity Advertising is expected to form a significant revenue stream within the Oxford Street pedestrianisation programme and will be considered as part of the overall commercial strategy for the corridor. To maximise both the commercial returns and the placemaking outcomes, the advertising opportunity will be considered as an integral component of the urban realm design rather than a subsequent overlay. We would like the concessionaire to be responsible for input into the design, configuration and lifecycle management, which may incorporate wider opportunities such as shading and seating, the sales and scheduling of adverts, as well as the installation and maintenance of all of the digital advertising assets.
Category: services
Key requirements
- Procurement method: See the tender documents
- Briefing session: Not captured. Check the original notice before relying on this.
- Eligibility and evaluation: set out in the tender documents. Check mandatory returnables, registrations and scoring before you commit.
Required documents
The tender pack is published with the original notice. Use “Download Tender Pack” to open it.
Important dates
- Published
- 23 Oct 2026
- First seen by Atlas
- 24 Oct 2026
- Briefing session
- Not captured. Check the original notice before relying on this.
- Submission deadline
- Not stated
Commercial snapshot
- Estimated value
- Not stated in the notice
- Contract type
- See the tender documents
- Category
- services
- Source
- UK Find a Tender
How ABM can help
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Live data from Atlas Tender Intelligence, gathered from official procurement portals and refreshed daily. Always confirm details on the original notice.
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